Google Analytics provides the tools to understand how a website is working. It is simple to add Google Analytics to a WordPress site after you create a Google Analytics account. This is a demonstration of how to add Google Analytics to a WordPress site. <iframe width=”560R
Google Analytics allows us to add annotations to the data so that we can have a reference in the future for changes and launches that caused spikes and valleys in our data. This video shows how to quickly add an annotation in Google Analytics.